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1 private-label merchandise
Макаров: товары с фирменным знакомУниверсальный англо-русский словарь > private-label merchandise
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2 private-label
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3 private-label
a со знаком фирмы -
4 private-label
Большой англо-русский и русско-английский словарь > private-label
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5 оборот товаров
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6 privatelabel
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7 разнообразный товар
Бизнес, юриспруденция. Русско-английский словарь > разнообразный товар
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8 товары с фирменным знаком
Makarov: private-label merchandiseУниверсальный русско-английский словарь > товары с фирменным знаком
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9 Markenbezeichnung
Markenbezeichnung
proprietary description (name), (Einzelhandelsgesellschaft) private brand;
• Markenbild brand image;
• Markenbindung des Händlers exclusive distribution (dealing);
• Markenbutter grade A butter;
• Markeneintragung registration of a trademark, trademark registration;
• ausgestanztes Markenemblem die-cut;
• Markenerzeugnis make, brand;
• Markenerzeugnisse trademarked commodities (goods), branded merchandise (goods), patent (patented) articles;
• Markenerzeugnis hoher Qualität premium brand;
• Markenetikett brand label;
• Markenfabrikate trademarked goods (commodities), branded goods (commodities, merchandise), patented articles;
• Markenfabrikation genuine production;
• Markenfälschung infringement of trademarks;
• Markenfirma well-established firm. -
10 brand
1. сущ.1) марк. торговая марка, товарный знак (определенное название, знак (символ) или дизайн продукта, которые отличают его от конкурента и помогают потребителю находить этот продукт в магазинах)Syn:brand name 2), brand mark 2)See:barnacle brand, blanket brand, competing brand, controlled brand, corporate brand, dealer brand, dealer's brand, distributor brand, distributor's brand, distributor's house brand, domestic brand, elite brand, established brand, familiar brand, family brand, flagship brand, flanker brand, generic brand, gift brand, global brand, good ordinary brand, high-status brand, house brand, household brand, individual brand, internal brand, international brand, local brand, major brand, manufacturer's brand, mature brand, megabrand, middleman brand, name brand, national brand, own brand, own-label brand, packer's brand, private brand, product brand, regional brand, regular brand, store brand, top brand, top-of-mind brand, top-selling brand, trend brand, unadvertised brand, wholesaler brand, brand acceptance, brand advantage, brand advertising, brand allegiance, brand association, brand assortment, brand attitude, brand attributes а), brand awareness, brand beliefs, brand cannibalization, brand category, brand choice, brand communications, brand comparison, brand competition, brand competitor, brand consciousness, brand conviction, brand development, brand differentiation, brand domination, brand equity, brand essence, brand establishment, brand exposure, brand extension, brand familiarity, brand family, brand franchise, brand harvesting, brand identification, brand identity, brand image, brand insistence, brand instability, brand label, brand leader, brand leverage, brand leveraging, brand licensing, brand life cycle, brand logo, brand logo type, brand loyalty, brand map, brand mark1&2, brand monopoly, brand name 1. а), brand perception, brand personality, brand position, brand positioning, brand power, brand preference, brand profile, brand proliferation, brand protection, brand rating, brand recall, brand recognition, brand reinforcement, brand repositioning, brand revitalisation, brand revival, brand rivalry, brand selection, brand sensitivity, brand share, brand soul, brand sponsor, brand strategy, brand switcher, brand switching, brand tag, brand transference, brand value, brand X, battle of the brands, brand of goods, brand of merchandise, brand potential index, family of brands, Brand Names Education Foundation, Brand Names Foundation, Brand Protection Group, trademark, mark 1), 2)2) марк. бренд (хорошо известная торговая марка или знаменитый производитель, которые значительно способствуют реализации продуктов; может употребляться в переносном смысле по отношению к людям, идеям и т. п.)See:elite brand, flanker brand, gift brand, regular brand, top-selling brand, brand attributes б), brand management, brand manager, brand marketing, brand plan, brand policy, brand producer, brand products, brand promoter, brand team3) общ. клеймоSee:, brand mark 3)2. гл.1) общ. ставить клеймо [марку\]2) с.-х. клеймить; таврить ( животное)3) торг. маркировать ( товар)See:
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"брэнд", марка, тип, сорт: название или символ товара или услуги, которые отличают их от товаров и услуг конкурентов; см. trademark.* * *наименование, символ, знак, дизайн или их комбинации как средство идентификации товара-----1. сорт, качество2. торговая марка
См. также в других словарях:
Private label — Beginning in the mid 1980s, in an effort to improve margins, reduce prices, and achieve product differentiation, retailers began to assume the role of manufacturer or jobber by offering apparel under their own private label. The downsides for… … Historical Dictionary of the Fashion Industry
Private label product development merchandise manager — While mostly a sales driven position, this person must possess the ability to solicit new accounts and service existing accounts. He/she works directly with retail and/or catalog companies developing product for their private label business… … Historical Dictionary of the Fashion Industry
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Food Lion — Infobox Company company name = Food Lion LLC company company type = Subsidiary of Delhaize Group foundation = 1957 location = flagicon|North Carolina Salisbury, North Carolina key people = Rick A. Anicetti, CEO num employees = 73,000 industry =… … Wikipedia
Jerry Baker — For the Indianapolis sportscaster, see Jerry Baker (announcer). Jerry Baker is an American author, entrepreneur, public speaker, and product spokesperson who has written numerous books on gardening, home hints, and health topics. He is best known … Wikipedia
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Product development — Product development is the process of producing product from concept to creation. While the term product development refers to the procedure that retailers adhere to in creating product or private label merchandise, the process is somewhat the … Historical Dictionary of the Fashion Industry
Store Brand — This is another name for private label merchandise or a brand that is specific to a particular retail store under its own label or rebranded under another name. See also Product development … Historical Dictionary of the Fashion Industry